We built this reference to give you a clear, calm explanation of how our partnership model works at Kong Casino. If you run a website, social channel, or review platform in Belgium, this is the beginning for understanding the framework, the legal framework, and the practical steps involved in joining our network.
Steps to Enroll in Our Affiliate Program
Our application process is straightforward but thorough. We assess every prospective partner against our compliance standards before approval. This blocks unauthorized or inappropriate promotion of Kong Casino in the Belgian market and protects both your reputation and ours.
We begin with a short online application form reachable from our legal and affiliates page. You will share details about your platform, your typical audience demographics, and the promotional methods you plan to use. Be precise here, because incomplete applications take longer to process.
After submission, licence Kong Casino, our affiliate team examines the application, usually within five working days. We inspect your website or channel for existing content, age-appropriate presentation, and compliance with Belgian compliance rules. If everything fits our requirements, we issue your unique affiliate account credentials by email.
- Fill out the online application form with accurate platform details and traffic source information.
- Expect our compliance review, which typically takes up to five working days for Belgian applicants.
- Get your unique affiliate ID, configure your dashboard, and commence using approved tracking links in your content.
Data Security and the Affiliate Partnership
The General Data Protection Regulation covers everything we carry out with our Belgian partners. As an affiliate, you act as a distinct data controller for the information you collect on your own platform. We act as a controller for the player data we process once a user signs up at Kong Casino.
We do not share personally identifiable player data with affiliates. Your dashboard displays anonymized statistics—you observe that a player signed up and made a deposit on a certain date, but you do not obtain their name, email, or payment details. This separation respects player privacy and conforms to the GDPR rule of data minimization.
You must have your own clear privacy policy on your platform that explains how you handle cookies, tracking, and any personal data you gather. It should also mention that your site contains affiliate links directing to third-party gambling services. Belgian supervisory authorities expect this transparency from all commercial websites.
Regulatory Duties for Affiliates in Belgium
Operating as an affiliate in Belgium means you must follow several layers of legislation. The Belgian Gaming Act sets the groundwork, but additional rules from the Gaming Commission, advertising standards, and consumer protection laws also come into play. We require every partner to comprehend these before promoting Kong Casino.
You must clearly state your commercial relationship on every page or post that features affiliate links. Belgian consumer law demands that advertising be recognizable as such. A simple statement like “We earn a commission when you register through our links” located near the content satisfies this requirement in most cases.
You are also prohibited from aiming at individuals under 21. All your content must be created for an adult audience, and you should take reasonable steps to avoid drawing in minors. We provide age-gate prompts in our own journey, but your promotional context must also reflect this restriction.
Advertising Content Restrictions
Belgian regulations forbid misleading claims about winning probabilities or indicating that gambling solves financial problems. Your copy must not guarantee guaranteed wins, risk-free betting, or depict gambling as an employment alternative. All bonus terms must be shown with the key conditions visible and not buried in fine print.
You also cannot use images of minors, celebrities who seem to be under 25, or any visual elements that downplay excessive play. We supply a compliance-reviewed media kit, but any self-created content you use must still follow the same high standards we maintain in our own marketing.
Responsible Gaming Messaging
Every affiliate page that advertises Kong Casino must include a visible reference to responsible gaming resources. In Belgium, this typically involves linking to the official “Stop op tijd” campaign or the Gaming Commission’s self-exclusion information. We instruct you to place this within a dedicated section, not buried in a footer.
We also require you to avoid terms like “safe bet” or “no risk.” Gambling inherently carries risk, and Belgian law requires that this be clear. The tone you take should be factual, not euphoric, and your audience must be alerted that help is available if their play becomes problematic.
Commission Conditions and Payment Schedule
Our revenue-sharing model is structured to be consistent even in a heavily regulated market. We compute commissions on the first of each month for the prior calendar month. Statements become accessible in your dashboard immediately after calculation, so you are never waiting for manual reports.
Payments are processed within 15 days of statement generation. We support bank transfers to Belgian IBAN bank accounts as the primary method. The minimum withdrawal limit is set at €100, and if your accrued balance falls below that figure, we roll it ahead to the next payment cycle without intervention.
Our revenue share percentage is structured in tiers based on the number of new depositing players brought in each month. As your referral network grows, your share rate increases across set tiers. This system encourages consistent, quality referrals rather than one-off spikes in low-intent traffic.
- Commissions are calculated on net gaming revenue after prizes, bonuses, and chargebacks are subtracted.
- Payment currency is euros, with no conversion fees applied for Belgian bank accounts.
- A minimum of €100 in confirmed commissions is necessary before a transfer is made each cycle.
Understanding the Casino Affiliate Program
An affiliate program is a partnership deal between our platform and an external publisher. You promote Kong Casino through specific tracking links, and we pay you a share when your referred visitors take a specified action. It is a commission-based model rather than a fixed-fee advertising buy.
The central system relies on honest reporting. Every affiliate obtains a unique identifier embedded in a URL. When a player clicks that link, a cookie is placed on their device. If that player later registers and deposits, our system credits the activity to your account accurately.
We consider this a long-term collaboration. Our interest lies in attracting players who genuinely enjoy the platform, while your interest lies in recommending a product you can trust. The model works only when both sides adhere to the rules and the local regulatory environment.
Materials Provided for Approved Affiliates
Upon approval, you get entry to our private affiliate resource library. This features banners, text links, game screenshots, and regulation-compliant text snippets in Dutch and French. We dedicate effort to these materials so you devote less time making assets and more time interacting with your audience.
We also offer monthly performance insights that go beyond raw numbers. You obtain data on which game categories your referred players choose, average deposit values, and retention trends. This intelligence assists you adapt your content to what actually appeals to Belgian players you refer to Kong Casino.
Our team maintains an open line through a dedicated email address and periodic webinars. These sessions cover practical topics like seasonal campaign planning, adapting to Belgian regulatory updates, and enhancing your content layout for higher click-through rates without resorting to aggressive tactics.
- Authorized media kit with banners and text links ready for Dutch and French language audiences.
- Monthly webinars focused on compliance updates, seasonal promotions, and performance optimization tips.
- Dedicated affiliate manager assigned to answer questions and pre-review your promotional materials.
We developed the entire program so that a diligent Belgian partner can operate confidently within the legal framework while building a revenue stream that compensates genuine influence. The documentation you need is accessible from the moment your account becomes active, and we continuously enhance our resources based on partner feedback.
What We Require from Our Partners in Belgium
We are selective about who represents Kong Casino. Our perfect partner knows the Belgian gambling landscape and runs a platform that engages adults who are already looking for online casino entertainment. We do not accept partners who rely on aggressive pop-up advertising or misleading pre-sell pages.
We expect you to maintain your content correct and up to date. If we update a bonus structure or discontinue a game category, your reviews and landing pages should show that within a suitable timeframe. Stale offers lead to confusion and can lead to compliance complaints from the Gaming Commission.
Regular communication is key for us. We provide an affiliate manager to every accepted Belgian partner. This person can respond to questions about promotional restrictions, offer performance feedback, and inform you to upcoming campaigns. You are never kept in the dark whether a piece of content will be approved.
Promotional Methods We Allow
Content-based promotion works best and aligns with Belgian rules. Blog reviews, comparison guides, and objective game walkthroughs are all recommended. These formats give you space to present factual information while smoothly integrating your affiliate links in a way that is beneficial for readers.
Online platform promotion is authorized assuming your channel targets an mature audience. Paid social ads need additional scrutiny, as platforms like Facebook impose their own gambling ad limitations. We suggest consulting our compliance team before launching any paid campaign on Belgian audiences.
Forbidden Activities and Basis for Termination
Spam email promotion is strictly forbidden, as is any attempt to divert traffic through domain squatting, typosquatting, or malware-adjacent distribution. Breaches of these policies culminate in immediate account closure and forfeiture of unpaid commissions. Belgian anti-spam legislation is notably strict.
Brand bidding on “Kong Casino” or close misspellings in search engine advertising is not allowed without prior written consent. We enforce this to protect organic brand traffic and to maintain a fair environment for all approved affiliates who invest in quality content.
- No unsolicited email campaigns targeting Belgian residents under any situation.
- No use of our brand name or deliberate misspellings in paid search campaigns without written approval.
- No cloaking, doorway pages, or other techniques intended to show different content to search engines than to human visitors.
Sustaining a Longstanding Partnership
A viable affiliate relationship hinges on mutual respect and consistent visibility. We urge partners to post regular, timely content rather than allowing links stay on stale pages. Fresh material aids not only your search rankings but also indicates to us that you remain actively engaged with the program.
We review all active affiliate accounts periodically. If your account generates no clicks for six consecutive months, we may suspend your links and ask for a check-in. This is not retaliatory; we simply wish to know whether you need updated creative assets or if your promotional focus has changed elsewhere.
The Belgian market develops with regulatory updates, new game releases, and evolving player preferences. We share relevant news with our affiliate network through a monthly bulletin. Staying informed helps you adjust your content strategy and remain compliant as rules around advertising and player protection progress.
Should you choose to leave the program, you can close your account with 30 days’ notice. Commissions earned up to the closure date are disbursed in the next regular payment cycle, given they meet the minimum threshold. We consider a clean, professional exit process is as important as a smooth onboarding experience.
The Method the Kong Casino Program Works across Belgium
Belgium operates a rigorous licensing regime overseen by the Gaming Commission. Any partnership we maintain must align fully with these national rules. This means our affiliate program is founded on compliance-first principles, with specific restrictions on marketing language, bonus advertising, and responsible gaming messaging.
When you enroll, you gain admission to a dedicated dashboard. From there, skysports.com you can create tracking links, monitor clicks, registrations, and depositing player counts. We provide standardized creative materials that have already passed our internal compliance review, so you don’t have to guess what is acceptable under Belgian law.
We pay commissions based on a revenue share model. Each month, your account reflects a percentage of the net revenue generated by the players you recommended. We do not offer cost-per-acquisition arrangements, as our focus is on long-term player value and long-term alignment of interests.
Revenue Share Structure
Our standard revenue share is computed on net gaming revenue from your referred players. This figure already accounts player winnings, chargebacks, and applicable gaming taxes. We believe this transparent calculation method allows it more straightforward for you to forecast your earnings realistically over time.
There is zero negative carryover in our default agreement. If your referred players have a winning month, your balance simply goes back to zero at the start of the following month. We added this feature so that a single big win does not weigh down your future commissions indefinitely.
Attribution and Tracking Window
We use a 30-day cookie window. If a potential player clicks your link and registers within that period, the referral attributes to your account. We also employ a last-click attribution model, which signifies the most recent affiliate link clicked before registration receives credit for the referral.
Our tracking system is tested regularly to guarantee accuracy. We log every click, impression, and registration event. In your dashboard, you can see a near real-time feed of activity, which assists you to adjust your content strategy quickly based on what is actually performing for your Belgian audience.